Hashtags are everywhere; Twitter, Instagram, Pinterest, even Facebook. And there’s nothing that I hate more than seeing them being misused. Too many and you risk drowning out your initial message, too few and you don’t hit as many people searching for your particular thing. Too specific and no one can find you, and too broad and you get lost in a sea of other content. 

They can be tricky to understand and utilize effectively in your business.

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